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7 Tips From Small Business Owners Who Get Customer Experience Right
In an era when consumers have become more demanding and the underlying threat of negative reviews shapes business decisions, some small business owners are consistently delivering a superior customer experience. Although some still view “Customer Experience” as a...
5 Ways to Ruin a Positive Customer Experience With Your Review Response
There has been much written about the best approach for responding to negative reviews but it’s also important for businesses to craft thoughtful responses to positive and neutral reviews. With a careless response to these reviews, you risk alienating customers who...
Finding Opportunities to Improve Your Ecommerce Customers’ Experience
One of your main goals as a business owner should be to create an excellent customer experience. This not only promotes positive word of mouth and referrals, but many of the factors that improve customer experience are better for your business anyway. A common example...
Finding Opportunities to Improve Your Retail Customers’ Experience
To maximize profits, retail businesses should strive to create an exceptional customer experience. While many factors along the customer journey that impact customer experience are within your control as a business owner, some are not. You can certainly improve...